
The book club for your Vitamix.
For you, or the Vitamix owner who needs this more than they know.
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“Finally changed some family eating habits. Four years later, I’m still getting help when I need it.”
-Susan, Austin TX
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“I had really bad rheumatoid arthritis. In just a couple of months, I’ve lost 20 pounds, my skin has cleared, and I feel better than I have in years.”
-Gary, Plymouth MN
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“I’m the only vegan in a house with 4 carnivore boys, and they demolish your recipes.”
-Amanda, St. Paul MN
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“It was smoothies only. Now I’m trying new things I wouldn’t have tried before. And liking them.”
-Meredith, Leominster MA
Hi, I’m Shalva Gale.
Recipe developer and the reason the food around here is any good. ๐
Let’s connect:
Send me a note:
shalva@blendingforgood.com

Hi, I’m Lenny Gale
You got a Vitamix for a reason. Everyone does.
Tell me if this sounds familiar.
At book club the other night, Shalva and her friends were talking the Vitamix machine. Six hands went up to say they had one. How many were using it like they planned to? Zero.
If you know that feeling, you’re one of a million. You got it to make magic, but it never happened. Blending For Good is built to change that.
Itโs a decade-learned approach, bottled up for Vitamix owners of 10 days or 10 years.
You already did the hard part. You got the Vitamix.
Now you just have to decide what you want to do with it.
Thanks for checking us out. Consider this your invitation to give Blending For Good a try. We’d be honored to have you join us.
Lenny Gale, lenny@blendingforgood.com












Join us
No charge for a week. Just in case you want to bail without it getting weird.
Jumpstart course ยท new recipes every week ยท full recipe library ยท community
Annual if you’re committing. Quarterly if you want to ease in.
Annual
Best value
$100
/year
Save $56 vs quarterly
Quarterly
$39
/quarter
Billed every 3 months
Blending For Good is free for anyone who can’t afford it. Request a scholarship.
Not ready yet? Start with the Free Queso Challenge.
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Who is this for
Blending For Good is for for Vitamix owners.
For Vitamix owners who want to do more than smoothies. Who want to use it like the best version of themselves.
That’s it.
Why membership
It works.
The ones who succeed don’t have more willpower. They just have the right system.
No more Googling recipes, scrolling blogs, or asking an AI robot. Everything is here, in order, ready to go.

We ask our members:
What’s changed for the better since joining Blending For Good?
95%
of members say
“BFG makes me feel like I’m using my Vitamix 3x more than before.”
98%
of members say
“Since signing up for BFG, I’m very likely to recommend a Vitamix blender to a friend.”
92%
of members say
“If I’m feeling meh, I can find a spark at Blending For Good.”
Unique sitiations
Will this really help me?
The answer is most likely YES!
And that’s why we back this with a 365-day change-your-life guarantee. If you don’t feel like this has changed your life for the better, you can request a refund at anytime. No questions asked. Just email us.
Will Blending For Good help you with your picky eater that won’t touch a vegetable? YES!
Will Blending For Good help you reinvent or take care of myself for the first time in years? YES!
Will Blending For Good help you get the whole family eating better without a mutiny? YES!
Will Blending For Good help you feel attractive again โ skin, weight, energy? YES!
Will Blending For Good help you with a kid with allergies or sensitivities so you can control every ingredient? YES!
Will Blending For Good help you now that you just entered a new decade of life and feel like something shifted psychologically? YES!
Will Blending For Good help you survive this really hard, new-parent season you’re in? YES!
Will Blending For Good help you recover and fuel better after training? YES!
Will Blending For Good help you on this sober journey by replacing one ritual with a healthier one? YES!
Will Blending For Good help with your or family member’s autoimmune diagnosis โ lupus, MS, rheumatoid arthritis, or Sjรถgrenโs disease? YES!
Will Blending For Good help with you depression or anxiety that could be impacted by diet? YES!
Will Blending For Good help with brain fog or mitigate cognitive decline especially with family history of Alzheimer’s? YES!
Will Blending For Good help you with exhaustion that sleep doesn’t fix? YES!
Will Blending For Good help you with gut issues โ IBS, Crohn’s, leaky gut, or chronic bloating? YES!
Will Blending For Good help you with thyroid problems, especially Hashimoto’s? YES!
Will Blending For Good help you with perimenopause / menopause โ weight gain, inflammation, hormones? YES!
Will Blending For Good help you with household change in diet due to spouse having a heart attack? YES!
Will Blending For Good help you with a fresh start because decades of dieting hasn’t worked? YES!
Will Blending For Good help you lose weight to avoid facing serious consequences per your doctor? YES!
Will Blending For Good help you with joint pain that gets better with less inflammation? YES!
Will Blending For Good help make your “unfixable” toothache go away? YES!
Will Blending For Good help you manage your cholesterol? YES!
Will Blending For Good help you get more protein while you’re on GLP-1 treatment? YES!
Will Blending For Good help you manage a pre-diabetes diagnosis? YES!
Will Blending For Good help you with chronic pain? YES!
Will Blending For Good help you change your diet after recent cancer diagnosis or scare? YES!
Will Blending For Good help you care for someone on a liquid diet? YES!
Will Blending For Good help you change your diet to avoid going on statins? YES!
Give us 14 days and if you don’t love it, it’s on us.
What’s included?
Everything you need.
The Introductory Course โ A structured 30-day program that builds your Vitamix habit from scratch. Not a recipe dump. It’s our Vitamix Jumpstart.
The Guided Recipe Path โ The First 52 best things to make, organized by category, prioritized by impact.
Weekly Meal Plan โ Crafted like a restaurant menu, 7 recipes curated by Shalva. The Tasting Menu.
Everything is plant-based by default. But add what you like โ all diets are welcome here.

How it works
What happens after you sign up?
Gift
Know someone who just got a Vitamix?
This is the thing to get them. A new Vitamix is an exciting purchase and an easy one to underuse. Give them Blending For Good and they’ll actually get what they paid for.

“So glad I found you”
“Creativity in my kitchen at a new level.”
“Freshly inspired.”
“Taught me so much.”
Blending For Good is free for anyone who can’t afford it. Request a scholarship.
FAQ
Help me understand…
Think Times Cooking subscription meets Strava meets Duolingo meets Mel Robbins meets your neighborhood friends who want to cheer you on for using your Vitamix.
We’ll let subscriber Meredith answer this one: “I was already familiar with your YouTube, so I hesitated. But now I’m actually trying new things, and liking them, and eating better again.”
We’ll let subscriber Beth answer this one: “I’ve been with Vitamix for 30 years, ever since a cancer scare in my late 30’s. But this helped me restart my love affair with the Vitamix.”
Blending For Good is about using your Vitamix every day, about eating better, about trying new things. The recipes are how you practice it.
Ask Future You. Does Future You regret an investment in yourself that holds you accountable for taking care of yourself?
Quick question before I begin…
Yes. And because of Blending For Good, it’ll be the most-used thing in your home. So get the best one you can afford.
In all likelihood, yes. Any Vitamix model purchased as new in the last 25 years will work. Though you may want a 48-ounce container if you do not have one already.
About 10 minutes a day once you have the hang of it. Jumpstart walks you through getting there.
That’s what the 7-day free trial is for. If you go through the first week with our Introductory Program Jumpstart and don’t have what you need to succeed, cancel.
Yes. No calls, no retention loops, no guilt. Cancel from your account settings in about 30 seconds.
We don’t use the word vegan because it carries baggage. Everything is plant-based โ real, whole ingredients that people across the dietary spectrum love. The recipes are designed to please people of good taste. We’re not asking you to give anything up. Many of the recipes are good starting places to add whatever protein you want.
That’s what Jumpstart is designed to solve. Instead of handing you 200 recipes and wishing you luck, Shalva walks you through one technique per day for 7 days, then checks in weekly for 30 days. By the time you finish, you have habits โ not just recipes.
That’s what Jumpstart is designed to solve. Instead of handing you 200 recipes and wishing you luck, Shalva walks you through one technique per day for 7 days, then checks in weekly for 30 days. By the time you finish, you have habits โ not just recipes.
One of our most common stories involves a skeptical spouse who ends up using the Vitamix more than the person who signed up. The cashew queso alone has converted more meat-and-potatoes families than we can count.
Questions about the food…
Sometimes! We’re 100% plant based and in most cases, you can make them WFPB SOS-Free. But I should say, one of our most popular recipes among people of all diets, our Creamy Wild Rice Soup is WFPB.
In most cases, yes. And if not, they’re usually substitutable.
We have several allergy-friendly recipes for nut-free situations. But many of our recipes use tree nuts, unfortunately. Let us know if you’d like help with a substitute โ we’re all about inclusion here.
You already know
You got the thing to do the thing.
So let yourself. If you’ve made it this far, the only thing holding you back is you.
Queso Challenge
Not ready to join yet?
Start here. Five emails, one recipe that’ll change how you think about your Vitamix. Free.

โ โ โ โ โ 1,000+ Vitamix owners have already joined
Five emails over five days. Unsubscribe anytime.


