For Vitamix owners who want to do more than smoothies…
Meet your Vitamix Operating System
Shalva and Lenny’s proven approach has helped thousands of people to really use their Vitamix.
Know exactly what to make & when
Feel confident exploring new recipes
Stay with it when life gets in the way
Don’t love it within 14 days? We got ya.
14-Day Money-Back Guarantee
“Itโs opened up a whole new level of creativity in my kitchen”
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An approach that actually builds upon itself
Recipe sites hand you a library and wish you luck. We walk you through one technique at a time.
Make healthy taste good
Make treats actually healthy
Solve “what’s for dinner”
Meal prep without thinking about it
Get your greens without making a salad
Never have a boring or chalky protein shake again
Elevate meals like a chef
Whether you’ve had yours for 10 days or 10 years.
Don’t love it within 14 days? We got ya.
14-Day Money-Back Guarantee
“Preparing nourishing, homemade foods now feels easy and fun.”
Take the guesswork out of using your Vitamix
Because your Vitamix should be working for you, not the other way around.
A guided path that actually builds habits
Our Jumpstart sequence delivers one technique at a time that builds upon itself.
Instant recommendations for what to make
No more searching google or blogs or asking AI robot. Just easy, proven recipes.
Food that’s genuinely good โ and good for you
Not as separate goals. As the same one.
Don’t love it within 14 days? We got ya.
14-Day Money-Back Guarantee
“Excited about the new recipe ideas and ways to use my beloved Vitamix. “
Here’s exactly what you get
New recipes delivered weekly
7-day guided onboarding sequence โ Jumpstart for $99 free
Text support (from Shalva while it’s still feasible!)
Free access to all premium programs & challenges, past and future
Unlock the entire recipe library
Print any recipe, keep it forever
Access to live events
Hi, I’m Shalva. This is Lenny.
Home Chef & Vitamix Rep, founders of Blending For Good.
Let’s connect:
Send us a note:
hello@blendingforgood.com
We’ve been doing this for a while
We believe this one thing: Life is better when you use your Vitamix a lot.
Blending For Good is food that works for everyone at the table โ the keto husband, the vegetarian kid, the gluten-free cousin. Good food first. Nutritious by default.
Don’t love it within 14 days? We got ya.
14-Day Money-Back Guarantee
“The best thing I’ve ever made. And my meat & potatoes husband agreed.”
What members are saying
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Michelle from Portland, Oregon
Having fun making simple quick meals and feeling good about what I’m feeding my family.
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John from Spokane, Washington
We’re finally using our Vitamix for more than an occasional smoothie.
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Amanda from Minneapolis, Minnesota
Iโm the only vegan in a house with 4 carnivore boys, and they demolish your recipes.
What to expect after you join
1. You’re in, let’s go
Your Jumpstart begins immediately. You’ll get a welcome email with your shopping list and your first recipe. One email a day for 7 days. No overwhelm โ just open it, make the one thing, repeat.
2. Shalva’s got your back
Text support opens up the moment you join. Think of it less like customer service and more like doing this with a friend who happens to know everything about your Vitamix.
3. You’ll never run out of things to make
After Jumpstart, we check in weekly so you don’t lose momentum. The recipe library is yours to explore at your own pace. New recipes land every week.
Don’t love it within 14 days? We got ya.
14-Day Money-Back Guarantee
“Four years later, Iโm still getting help when I need it.”
Pricing
Start today
You feel confident in the kitchen, know exactly what to make, and there’s no more Vitamix guilt.
Start today
ย One Yearย
$279
Then just $79/yr after year 1.
Don’t love it within 14 days? We got ya.
14-Day Money-Back Guarantee
“Finally using our Vitamix for more than my daily smoothie.”
Gift
Know someone who just got a Vitamix?
This is the thing to get them. A new Vitamix is an exciting purchase and an easy one to underuse. Give them Blending For Good and they’ll actually get what they paid for.
Don’t love it within 14 days? We got ya.
14-Day Money-Back Guarantee
“So glad I found you”
“Creativity in my kitchen at a new level.”
“Freshly inspired.”
“Taught me so much.”
Quick question before I begin…
Nope. Recipes are 100% plant-based and designed to please people of good taste. Meaning real, whole ingredients that people across the dietary spectrum love. We’re not asking you to give anything up. Many of the recipes are good starting places to add whatever protein you want.
Nah. Recipes are the least interesting part of what we do. We teach you how to think about your Vitamix so you always know what to make. The recipes are how you practice it.
That’s what Jumpstart is designed to solve. Instead of handing you 200 recipes and wishing you luck, Shalva walks you through one technique per day for 7 days, then checks in weekly for 30 days. By the time you finish, you have habits โ not just recipes.
One of our most common stories involves a skeptical spouse who ends up using the Vitamix more than the person who signed up. The cashew queso alone has converted more meat-and-potatoes families than we can count.
In all likelihood, yes. Any Vitamix model purchased as new in the last 25 years will work. Though you may want a 48-ounce container if you do not have one already.
About 10 minutes a day once you have the hang of it. Jumpstart walks you through getting there.
Questions about the food…
Sometimes! We’re 100% plant based and in most cases, you can make them WFPB SOS-Free. But I should say, one of our most popular recipes among people of all diets, our Creamy Wild Rice Soup is WFPB.
In most cases, yes. And if not, they’re usually substitutable.
We have several allergy-friendly recipes for nut-free situations. But many of our recipes use tree nuts, unfortunately. Let us know if you’d like help with a substitute โ we’re all about inclusion here.