This is Blending For Good
A chance to build a foundation. The opportunity to explore. A place to connect.
Whether you’ve had yours for 10 days or 10 years. This is for Vitamix owners who bought something more than a smoothie maker.
Cancel anytime.
All subscriptions are backed by our 365-day, risk-free, money back guarantee.
★★★★★ A decade-plus 5-star Reviews and Stories →
Don’t have one yet? Yes, you can still buy Vitamix through us.

★★★★★
I had lost the spark. I am once again excited about using my beloved Vitamix. Now I feel like I’m working toward health with friends.

Faith
Phoenix, AZ · Website
★★★★★
It’s opened up a whole new level of creativity in my kitchen and made preparing nourishing, homemade foods feel easy and fun.

Adrianne
Metuchen, NJ · Website
★★★★★
Have used it infrequently over the decades. Questioned how much this would move me or not. I’m now poised for action and am inspired.

Jonathan
Washington, DC · Website
★★★★★
I have tried a million of these back in the day. They all tasted like sludge. I’m enjoying the ritual of doing something for myself each day.

Gina
Minneapolis, MN · Instagram
★★★★★
My husband, Mr. Meat & Potatoes, can now tell his doctor that, he has greens every day. 800+ days in a row now.

Robin
Minneapolis, MN
★★★★★
We are enjoying life with better nutrition, confidence in how to really use our Vitamix, and have more recipes in our repertoire.

Rich
South Bend, Indiana
★★★★★
Life feels easier and more joyful with this healthier lifestyle.

Elizabeth
London, UK
★★★★★
It was smoothies only. Now, I’m trying new things I wouldn’t have tried before. And liking them!

Meredith
Leominster, MA
★★★★★
I’m the only vegan in a house with 4 carnivore boys, and they demolish your recipes.
A
Amanda
St. Paul, MN · LinkedIn
★★★★★
Like a sister in cooking, Shalva’s made me love the Vitamix even more.Things I never would’ve considered on my own.

Dawn
Boston, MA · Website
★★★★★
I’m a corporate guy and was struggling to avoid bad eating habits. Now I’m able to battle my biggest demons.
M
Michael
Rochester, MN
★★★★★
I’m not the best cook. But now I have a place to get actually-nutritious go-to’s that my super-picky eater loves. Plus, new things to try for my husband with tummy issues.

Alana
Deerfield, IL · Instagram
★★★★★
Opened up a world of new food options. Quality of life is up.
J
Josh
Toronto, Ontario
Starting up with a Vitamix?
It doesn’t have to be so hard…
Hey there–
You have a Vitamix, right? You probably got it to do more than just smoothies.
Problem is you don’t know where to start. Or, if you’ve tried, it becomes a seasonal thing.
Over 15 years ago, we were in the same boat. We got the Vitamix machine to do all the things and just wanted it to be easy and to make sense and to stick.
But it wasn’t and it didn’t until it clicked. And after making a career as The Vitamix Guy and The Vitamix Gal, we saw history repeat itself thousands of times.
So here’s some good news: You’re in good company. It’s not your fault. It doesn’t have to be so hard.
That’s why we built Blending For Good. It’s for the people who got their Vitamix because it could change their life.
Way more than a recipe site, Blending For Good is a place for building a practice. Blend by blend, meal by meal, week by week.
We thank you for checking us out. And consider this your invitation to give Blending For Good a try – we’d love to have you here.

Shalva & Lenny Gale
hello@blendingforgood.com
How it works
The Blending For Good Approach
A path that turns “I should use it more” into “what are we making tonight?” Three pieces, working together.

Introductory Course
Vitamix Jumpstart
5 minutes a day to build the foundation. For new and experienced Vitamix owners alike.

A guided path
Exactly What To Make
A weekly tasting menu that feels like a restaurant. The Playbook with the first 52 things to make. New things to try every month.

Community
Together, In Real Time
Connect, share, learn, grow – out in front or quietly behind your screen. However it fits your style.
Science-backed approach
Easy, no fuss, chef-inspired meals
100% plant-based — add what you like






REcommended by

They are legit Vitamix experts. Proudly recommend!
– Jen Hansard


For the best Vitamix experience, I send my US customers here!
– Tommy Nicholas

What People say
What’s changed for the better.
⭐⭐⭐⭐⭐
It’s opened up a whole new level of creativity in my kitchen and made homemade food feel easy and fun.

Adrianne
Metuchen, New Jersey
⭐⭐⭐⭐⭐
I’m excited again about using my beloved Vitamix. Now I feel like I’m working toward health with friends.

Faith
Phoenix, Arizona
⭐⭐⭐⭐⭐
Better nutrition, confidence in how to really use our Vitamix, and a lot more recipes in our repertoire.

Rich
South Bend, Indiana
Featured in:





Get started · 7 days free
Your first week is on us.
“Now I’m using my Vitamix like I thought I would.”
7 days free, then $100/year. Cancel anytime.
Blending For Good is free for anyone who can’t afford it. Request a scholarship →

Gift it
Someone you know just got a Vitamix?
A new Vitamix is an exciting purchase. But it’s the easiest thing in the world to underuse. Give them the gift of Blending For Good.
Gift a membership →A few Quick Answers
Before you start.
They are. We’ll let Meredith answer this one: “I was already familiar with your YouTube, so I hesitated. But now I’m actually trying new things, and liking them, and eating better again.” The membership is the part that gets you to actually do it.
No. It’s about using your Vitamix like the best version of yourself. The jumpstart course, the weekly menu, and the path are how you build the habit. The recipes are how you practice it.
Yes. And because of what we do here, it’ll become the most valuable kitchen asset. Any Vitamix bought new in the last 25 years works. Need one? You can get one anywhere. If you like the idea of shopping small, you can buy your Vitamix through us →
Nope. And we don’t try to avoid that word since it carries baggage. Everything here is 100% plant-based: real, whole ingredients loved by people across the dietary spectrum. We’re not asking you to give anything up; many recipes are great starting points to add whatever protein you like.
That’s exactly what the free week is for. Go through the first week of Jumpstart, and if it’s not for you, cancel. No charge.
Yes. From your account settings, about 30 seconds. No calls, no retention loops, no guilt.
You got the thing to do all the things.
So let yourself. If you’ve made it this far, the only thing left is to start.