Think Times Cooking subscription meets Strava meets Duolingo meets Mel Robbins meets your neighborhood friends who want to cheer you on for using your Vitamix.

We’ll let subscriber Meredith answer this one: “I was already familiar with your YouTube, so I hesitated. But now I’m actually trying new things, and liking them, and eating better again.”

We’ll let subscriber Beth answer this one: “I’ve been with Vitamix for 30 years, ever since a cancer scare in my late 30’s. But this helped me restart my love affair with the Vitamix.”

Blending For Good is about using your Vitamix every day, about eating better, about trying new things. The recipes are how you practice it.

Ask future you. Does future you regret an annual subscription that holds you accountable for taking care of yourself?

Yes. And because of Blending For Good, it’ll be the most-used thing in your home. So get the best one you can afford.

In all likelihood, yes. Any Vitamix model purchased as new in the last 25 years will work. Though you may want a 48-ounce container if you do not have one already.

About 10 minutes a day once you have the hang of it. Jumpstart walks you through getting there.

That’s what the 7-day free trial is for. If you go through the first week with our Introductory Program Jumpstart and don’t have what you need to succeed, cancel.

Yes. No calls, no retention loops, no guilt. Cancel from your account settings in about 30 seconds.

We don’t use the word vegan because it carries baggage. Everything is plant-based — real, whole ingredients that people across the dietary spectrum love. The recipes are designed to please people of good taste. We’re not asking you to give anything up. Many of the recipes are good starting places to add whatever protein you want.

That’s what Jumpstart is designed to solve. Instead of handing you 200 recipes and wishing you luck, Shalva walks you through one technique per day for 7 days, then checks in weekly for 30 days. By the time you finish, you have habits — not just recipes.

That’s what Jumpstart is designed to solve. Instead of handing you 200 recipes and wishing you luck, Shalva walks you through one technique per day for 7 days, then checks in weekly for 30 days. By the time you finish, you have habits — not just recipes.

One of our most common stories involves a skeptical spouse who ends up using the Vitamix more than the person who signed up. The cashew queso alone has converted more meat-and-potatoes families than we can count.

Sometimes! We’re 100% plant based and in most cases, you can make them WFPB SOS-Free. But I should say, one of our most popular recipes among people of all diets, our Creamy Wild Rice Soup is WFPB.

In most cases, yes. And if not, they’re usually substitutable.

We have several allergy-friendly recipes for nut-free situations. But many of our recipes use tree nuts, unfortunately. Let us know if you’d like help with a substitute – we’re all about inclusion here.